Dentaway

A Dental Industry market place in the UK for Dental Professionals.

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Deliverables
Web App Development
Industry
Healthcare / Recruitment
Duration
6 Months
Country
United Kingdom
Dentaway
Overview

Business Goals & Project Overview

Business Goals

Dentaway sought to modernise the UK dental recruitment landscape by replacing fragmented, manual hiring processes with a unified digital marketplace. The client faced significant pressure to improve candidate matching efficiency and streamline administrative workflows for dental practices. Their primary objective was to establish a scalable, high-performance platform that could effectively connect dental professionals with practices while ensuring seamless operational management.

Project Overview

We delivered a comprehensive, end-to-end recruitment marketplace platform designed to serve the specific needs of the UK dental industry. By architecting a robust system that integrates advanced search capabilities, real-time communication, and automated financial tools, we enabled the client to transition from manual coordination to a fully automated digital ecosystem.

Challenges & Solutions

Challenges Faced and Conquered

The client struggled to maintain a competitive edge due to a disjointed user experience and inefficient search tools that hindered professional engagement.

The Challenge

Optimising User Experience and Accessibility

The client faced low engagement because the interface was not intuitive, making it difficult for users to navigate job listings on mobile devices, which are the primary tools for dental professionals.

Our Solution

We engineered a mobile-responsive, one-handed accessible interface using React JS and Ant Design, ensuring that all critical components are positioned to maximise user retention and platform usability.

The Challenge

Enhancing Search Relevance and Speed

The client could not effectively match professionals with relevant opportunities, leading to user frustration and a decline in platform activity due to slow, inaccurate search results.

Our Solution

We implemented a high-performance search engine with multi-layered filtering for job types and locations, ensuring that professionals receive accurate, real-time results that keep them engaged.

The Challenge

Driving Engagement Through Recommendations

Without a structured way to present suitable opportunities, the client struggled to keep dental professionals returning to the platform to find their next role.

Our Solution

We developed a smart recommendation engine that analyses account preferences to surface the most relevant job opportunities, significantly increasing the likelihood of successful candidate-practice matches.

Features Implemented

Key Features & Functionality

  • Key Features & Functionality
  • Key Features & Functionality
  • Key Features & Functionality
  1. Job Search & Recommendation

    We engineered a sophisticated filtering system that allows professionals to locate regional jobs via map or list. This ensures the client provides highly relevant matches based on user settings.

  2. Generate Invoice

    We built an automated invoicing module that enables professionals to generate detailed bills including expenses and hours. This allows the client to standardise financial documentation across the platform.

  3. Reviews & Ratings

    We implemented a dual-sided feedback system that allows both parties to rate their experience. This helps the client maintain high quality standards and trust within their professional marketplace.

  4. Professional Profile

    We created a dynamic profile builder that aggregates work history, credentials, and ratings. This enables the client to provide practices with comprehensive data for informed hiring decisions.

  5. Add - Preview - Save/Publish Jobs

    We developed a flexible job posting interface that allows practices to preview listings before publishing. This ensures the client maintains a professional and accurate job board at all times.

  6. Pay Invoice

    We integrated Stripe to facilitate secure in-platform payments for completed jobs. This enables the client to offer a reliable financial settlement process that tracks both online and offline payments.

  7. ATS (Application Tracking System)

    We engineered a robust tracking system that manages candidate status from screening to hiring. This allows the client to provide practices with advanced tools for efficient talent acquisition.

  8. Chat

    We integrated a real-time communication module to facilitate direct discussions between parties. This enables the client to keep all candidate processing and payment updates within the platform.

  9. Job Templates

    We created a template management system that allows practices to save common job details for reuse. This enables the client to reduce administrative friction and speed up posting times.

Our Tech Stack

The Right Tools for Every Challenge

Dentaway is built on a modern web stack with React JS frontend, Laravel backend, and PostgreSQL database, deployed using Docker and Gitlab CICD.

Ant Design
React JS
The Result

Fragmented Recruitment Workflows Rebuilt as One Connected Marketplace

The platform transformed the client's business from a manual coordination model into a high-efficiency digital recruitment hub.

  • Candidate Matching

    Before
    Manual searching with limited filtering.
    After
    Automated, preference-based recommendations.
  • Financial Operations

    Before
    Disconnected invoicing and payment tracking.
    After
    Integrated Stripe payments and automated billing.
  • Hiring Management

    Before
    Disorganised communication and tracking.
    After
    Centralised ATS and real-time chat tools.
From Discovery to Production

Discovery to Production

  1. Discovery & Strategy

    Understood the business goals, user needs, existing workflows, and technical requirements.

    Discovery & Strategy
  2. Solution Architecture

    Defined the system architecture, technology stack, integrations, and data flow required for the solution.

    Solution Architecture
  3. Development & Integration

    Built the core platform in agile sprints, integrating APIs, backend services, frontend experiences.

    Development & Integration
  4. Deployment & Rollout

    Launched the solution, monitored performance, resolved initial issues, and ensured a smooth transition to production.

    Deployment & Rollout
  5. Testing & Optimization

    Validated functionality, performance, security, and usability before preparing the solution for production.

    Testing & Optimization
Use Cases

The Business Case

The implementation of this digital marketplace provided the client with a scalable, automated infrastructure that drives long-term operational efficiency.

  • Operational Scalability

    Automated workflows allow the client to manage a higher volume of job postings without increasing administrative…

  • Increased User Retention

    Smart recommendations and intuitive mobile design keep dental professionals actively engaged with the platform.

  • Streamlined Revenue Cycle

    Integrated payment and invoicing tools ensure faster, more secure financial settlements for all platform users.

  • Data-Driven Hiring

    The ATS and rating system provide the client with actionable insights to improve the quality of professional matches.

Conclusion

Dentaway provides dental professionals in the UK with a dedicated job marketplace platform. Built over 6 months by a team of 4, the web application connects dental practices with professionals through advanced search, job recommendations, in-app invoicing, chat, and an application tracking system with a smart ranking feature.

Hiring Dental Staff Shouldn't Take Months Anymore

FAQ

Frequently Asked Questions

Your Success, Our Commitment

Empowering businesses with innovative technology, uncompromising quality, and customer-first solutions.

Pramesh Jain

Founder & CEO

We prioritise security and compliance by implementing robust API connections that ensure all financial transactions are encrypted and logged within the platform's database.

Yes, we utilise scalable cloud infrastructure on GCP and efficient backend architectures like PHP-FPM to ensure the platform remains responsive during peak traffic periods.

We use React JS and responsive design frameworks to build fluid interfaces that adapt automatically to various screen sizes, ensuring a uniform experience for all users.

We begin with deep R&D and competitor analysis to map out user journeys, followed by iterative development to ensure the tool meets specific business requirements.

Project timelines vary based on complexity, but we utilise CI/CD pipelines and agile methodologies to ensure efficient development and timely deployment of core features.